Each day, Novo Nordisk employees bring ethical standards to work.  Doing business globally entails many challenges, particularly when working in diverse cultures where concepts of appropriate business conduct can vary widely. Making the right choices becomes more complex - and more important - with the pressures of a competitive business environment.

Ethical business conduct is about values and integrity as well as compliance and risk mitigation.  Taking a proactive approach also presents opportunities such as enhanced trust in the company and improved relationships with key stakeholders.

Institutionalising ethical conduct requires more than codes and standards; it requires the fostering of a strong, values-based corporate culture.  The Novo Nordisk Way outlines expectations for employee behaviour by stating that 'we never compromise on quality and business ethics', which is also supported by our business ethcis policy, as well as detailed procedures for how to operate.